Hianna Sabo
INSTRUCTIONAL DESIGN
INSTRUCTIONAL DESIGN
7+ years of experience delivering e-learning, interactive features, and training content to engage and educate internal and external audiences in utilities, broadband, energy efficiency, and engineering sectors.
I managed EiQ, an ed-tech platform with over 3,000 learners across five client portals, and launched over 15 e-learning courses. I have also delivered virtual and live training on regulatory topics, social media policies, and in-house topics, produced sales enablement and customer education content, and had a decade of experience in customer support.
I have a Master's in Instructional Design, a BS in Web Development and Digital Media, and a BA in Journalism. I am bilingual (English/Spanish).
*Open to Instructional Designer and Learning Experience Designer roles.
Managed and drove content production for a B2B e-learning and engagement platform targeting professionals in the utility and energy efficiency space. Collaborated with client and internal teams to produce over a dozen modules and maintain an 80% course completion rate across 3000 users, generating $150,000 in annual revenue.
My role: Develop unique value proposition (24-7, CEU-accredited online courses for lighting, electrical, and energy efficiency professionals), fulfill content production requests, act as the platform's lead evangelist, inform proposals, and develop vertical offerings to leverage the platform's capabilities, including bespoke client portals and performance reports.
Sample deliverables:
Developed e-learning modules as a sales enablement tool for the business development team to showcase training production capabilities and enhance client proposals.
My role: Develop e-learning modules in various formats (full-length course with Articulate Storyline, microcourse with Rise 360, video and collateral). Research user workflows, create storyboards, design slides, and other collateral using Articulate Storyline, Adobe Creative Cloud, and AI voiceover. Conducted internal user reviews. Uploaded the final deliverables to the demo LMS branch.
Sample deliverables:
Launched an interactive campaign portal to educate customers about electric usage and high utility bills for a major utility client in the Pacific Midwest (6-figure contract). Achieved 200-300% visitor participation (when compared to static campaign pages).
My role: Evaluate technology stack and implementation, wireframe, incorporate user and client feedback, stage a WordPress site, implement custom code, produce interactive and graphic assets, coordinate with creative/copy, and report.
Sample deliverables:
@Evergreen Energy Partners
Developed an interactive educational feature to increase visits and interactions for a landing page in partnership with one of the largest utilities in the Pacific Northwest.
In-house & Freelance
Ghostwrote over 40 articles on a variety of topics, including product documentation, technical concepts, task instructions, and how-tos using content management platforms like WordPress, Gitbooks, Notion, Obsidian, and LinkedIn Articles.
@Easton Utilities Commission
Conducted market research on Hispanic demographic trends and prepared a white paper to present insights and GTM strategies to senior executives.
In-house
Created and sourced compelling motion graphics, corporate profiles, and footage-based videos to support a variety of marketing initiatives, including awareness, engagement, and adoption of features, products, and services.
🟨Ethan Borup, Creative Lead@SBS
🟨Michelle Budrow, Senior Marketing Manager @Evergreen Energy Partners
🟨Scott Casey, VP of Telecom @SBS